Deadline: 15-Aug-20
CcHUB and iHub will implement the 2nd edition of the Women in Business program as one that not only focuses on women-led technology businesses, but women-led businesses as a whole, and how these women can better leverage technology to scale their solutions in the African market.
This program will focus on businesses in Nigeria and Kenya with the aim to:
- Enhance the ways in which women-led businesses leverage technology to better serve their market: The Design team will support program participants in assessing and improving their product-market fit, as well as strengthening their value proposition. This will highlight opportunities for the embedding of technology in their processes.
- Build the capacity of women-led businesses to secure capital: Training from internal team will support program participants toward being investor ready. They will create avenues for the women to engage with investors through a showcase and a demo day at the end of the program. There is also the opportunity for the participants to get investment from CcHub/iHub via investment vehicles.
- Catalyse the expansion efforts of women-led businesses in the African market: From cohort 1, they identified a need to support participants in their efforts to expand into other African markets. Cohort 2 will see them take a more intentional approach in providing participants with knowledge and strategies around expansion, as well as relevant introductions through networks.
- Build the capacity of female entrepreneurs to attract, develop and retain quality talent: This has always been a big challenge for startups on the continent. They will be tackling this in program by leveraging People team’s expertise and creating linkages to quality talent- both through graduate internship program as well as partnerships with organisations that train tech talent.
- Create access to market opportunities: The women will have the opportunity to increase their market share through engagement with corporate executives and industry advisors in extensive network. This will be done through multiple ways including a matchmaking process to give participants continuous support throughout the program. They believe that access to industry-relevant expertise will provide key insights and introductions that will propel the participants and their businesses forward.
Benefits
- A strategically differentiated business that speaks to the heart of customer needs.
- An ability to speak investor language and leverage sound financial understanding of your business to secure capital and partnerships.
- Support to expand your business across multiple geographical markets.
- Knowledge on how to attract, develop and retain a strong team.
- Access to a robust network of investors, corporate executives and software developers to help scale your business.
This program will bring together female entrepreneurs, software developers, investors, SMEs, corporates and industry experts across multiple sectors.
Criteria
The criteria for participation for the program include:
- Women-led business interested in leveraging technology to scale their businesses
- Registered, with operations in Kenya or Nigeria
- Strong (well-rounded) founding team, working full-time on the business
- Businesses with proven traction in the market (e.g. customers, revenue)
- Scalable businesses that meet a real need.
For more information, visit https://ihub.co.ke/blogs/34722/women-in-business-cohort-2
