Deadline: 30-Sep-2026
The Institute of Chartered Accountants of India (ICAI), in collaboration with MyGov, has announced the “Short Video Contest on CA – Viksit Bharat ke Vishwasniya Saarthi” for Indian citizens. The contest invites participants to create short videos highlighting the contribution of Chartered Accountants (CAs) and ICAI in strengthening India’s financial ecosystem, promoting transparency, and supporting national development.
Participants can showcase personal experiences, creative ideas, and perspectives on how Chartered Accountants contribute to economic growth, financial awareness, governance, and the vision of Viksit Bharat @2047.
Overview of the ICAI Short Video Contest
The ICAI and MyGov Short Video Contest encourages citizens to creatively express their views about the Chartered Accountancy profession and its role in India’s development.
The contest focuses on:
- Recognizing the contribution of Chartered Accountants in society.
- Highlighting ICAI’s role in professional education and financial systems.
- Sharing personal experiences involving Chartered Accountants.
- Promoting awareness about financial transparency and responsible practices.
- Encouraging creative ideas for India’s future economic growth.
The initiative aims to increase public understanding of how Chartered Accountants support businesses, institutions, individuals, and national progress.
Contest Theme: CA – Viksit Bharat ke Vishwasniya Saarthi
The central theme of the contest focuses on the role of Chartered Accountants as trusted partners in building a developed India.
Participants can create videos around topics such as:
- How ICAI or Chartered Accountants have influenced personal, academic, professional, or business journeys.
- Experiences of growth and success supported by Chartered Accountants.
- The importance of CAs in taxation, accounting, auditing, governance, and financial management.
- Innovative ideas to improve India’s financial ecosystem through:
- Transparency.
- Technology.
- Digital transformation.
- Tax awareness.
- Better governance practices.
- The role of Chartered Accountants in achieving the vision of Viksit Bharat @2047.
Purpose of the Contest
The contest aims to encourage public participation and creative storytelling about the importance of the Chartered Accountancy profession.
The initiative seeks to:
- Increase awareness about ICAI and its contributions.
- Highlight the professional role of Chartered Accountants.
- Encourage discussions on financial responsibility and innovation.
- Showcase how CAs contribute to nation-building.
- Inspire young citizens to understand the importance of financial systems.
Who Can Participate?
The contest is open to:
- Indian citizens only.
Participants from across India can submit their creative video entries, provided they meet all contest rules and submission requirements.
Video Submission Requirements
Participants must create and submit an original short video based on the contest theme.
Video requirements:
- Duration: 45 seconds to 1 minute.
- Format: Short self-recorded video.
- Content: Must be original and created by the participant.
- Language: Participants may use any suitable language according to their creative approach.
- Publication status: Video must be unpublished before submission.
Allowed Video Formats and Creative Styles
Participants can use different storytelling methods to present their ideas.
Accepted formats may include:
- Personal storytelling.
- Interviews.
- Animation.
- Motion graphics.
- Poetry.
- Musical tributes.
- Educational explainers.
- Testimonials.
- Mini documentaries.
- Digital presentations.
- Photo montage videos.
Creative approaches that effectively communicate the contribution of Chartered Accountants are encouraged.
How to Participate
Participants must follow the official submission process.
Steps to participate:
- Create an original short video.
Prepare a 45-second to 1-minute video based on the theme “CA – Viksit Bharat ke Vishwasniya Saarthi.”
- Upload the video on a public social media platform.
Participants must upload their video publicly on eligible social media platforms.
- Use the official hashtag.
The uploaded video must include:
- #CAViksitBharatKeVishwasniyaSaarthi
- Tag the official ICAI social media handle.
Participants must tag the official ICAI account as required under contest guidelines.
- Submit the public video link through MyGov.
The final submission must include the publicly accessible social media link through the official MyGov platform.
Prize Details
The contest offers cash prizes to selected winners.
Prize structure:
- First Prize: ₹25,000.
- Second Prize: ₹15,000.
- Third Prize: ₹10,000.
- Consolation Prizes: ₹2,000 each for the top 50 participants.
The awards recognize creativity, relevance to the theme, originality, and quality of presentation.
Content Guidelines and Restrictions
Participants must ensure that submitted videos follow originality and copyright requirements.
Important rules:
- Videos must be created entirely by the participant.
- Content must be original and unpublished.
- AI-generated content is not allowed.
- Plagiarised content will not be accepted.
- Copyrighted material cannot be used without permission.
- Participants must ensure that all visuals, audio, and creative elements comply with applicable rights requirements.
Entries that violate these conditions may be disqualified.
Evaluation Criteria
Submitted videos may be evaluated based on:
- Relevance to the contest theme.
- Creativity and originality.
- Quality of storytelling.
- Clarity of message.
- Public awareness impact.
- Presentation style.
- Ability to highlight the role of Chartered Accountants in nation-building.
Why This Contest Matters
The ICAI Short Video Contest provides a platform for citizens to share their understanding of the Chartered Accountancy profession and its contribution to India’s growth.
The initiative matters because it:
- Builds awareness about financial literacy.
- Recognizes the contribution of Chartered Accountants.
- Encourages creative engagement among citizens.
- Promotes ideas for improving financial systems.
- Supports the broader vision of Viksit Bharat @2047.
Through creative storytelling, participants can highlight the importance of trust, transparency, and innovation in India’s economic development.
Tips for Creating a Strong Video Entry
Participants can improve their chances by focusing on:
- A clear and powerful message.
- Real-life experiences or meaningful examples.
- Creative storytelling techniques.
- Strong connection with the contest theme.
- Good audio and visual quality.
- A memorable conclusion.
Successful entries should communicate the value of Chartered Accountants in a simple, engaging, and impactful way.
Common Mistakes to Avoid
Participants should avoid:
- Creating videos longer than the required duration.
- Using AI-generated or copied content.
- Uploading videos without the required hashtag.
- Forgetting to tag the official ICAI handle.
- Submitting private or inaccessible social media links.
- Using copyrighted music, images, or videos without permission.
- Creating content unrelated to the contest theme.
Frequently Asked Questions (FAQ)
What is the ICAI Short Video Contest on “CA – Viksit Bharat ke Vishwasniya Saarthi”?
It is a creative video competition organized by ICAI in collaboration with MyGov to encourage citizens to showcase the role of Chartered Accountants in India’s financial ecosystem and national development.
Who can participate in the contest?
The contest is open exclusively to Indian citizens.
What should the video focus on?
The video should highlight experiences, ideas, or perspectives related to Chartered Accountants, ICAI, financial transparency, innovation, governance, and the vision of Viksit Bharat @2047.
What is the required video duration?
The submitted video must be between 45 seconds and 1 minute long.
Can participants use AI-generated content?
No. AI-generated content, plagiarised material, and unauthorized copyrighted content are not allowed.
How should participants submit their entries?
Participants must upload the video on a public social media platform using the official hashtag #CAViksitBharatKeVishwasniyaSaarthi, tag the official ICAI handle, and submit the public link through MyGov.
What are the prizes for winners?
The contest offers ₹25,000 for the first prize, ₹15,000 for the second prize, ₹10,000 for the third prize, and ₹2,000 consolation prizes for the top 50 participants.
Conclusion
The ICAI and MyGov Short Video Contest on “CA – Viksit Bharat ke Vishwasniya Saarthi” provides citizens with an opportunity to creatively showcase the importance of Chartered Accountants in India’s economic development. Through storytelling, innovation, and public participation, the contest aims to promote awareness about financial responsibility, transparency, and the role of CAs in building a stronger and more developed India.
For more information, visit MyGov.