CFPs: Arts, Culture and Sports Peace Initiative Grant (Malaysia)

The UNESCO SPACES Social Media Campaign Request for Proposal (RFP) 2026 invites legally registered organizations in Malaysia to support communication activities for the Strengthening Peace through Arts, Culture and Sports (SPACES) initiative. Selected contractors will develop campaign strategies, create digital content, document field activities, and manage social media communications during a five-month project from August to December 2026.

What is the UNESCO SPACES Social Media Campaign?

The Strengthening Peace through Arts, Culture and Sports (SPACES) initiative is a UNESCO programme that promotes peacebuilding, social cohesion, and community engagement through arts, culture, sports, and strategic communication.

To strengthen public awareness and outreach, UNESCO Jakarta is seeking a professional organization to design and implement a comprehensive social media and digital communication campaign. The selected contractor will be responsible for documenting project activities, creating engaging digital content, and executing a communication strategy that highlights the impact of the SPACES initiative.

Request for Proposal (RFP) Overview

Programme Name: Strengthening Peace through Arts, Culture and Sports (SPACES) Social Media Campaign
Organized By: UNESCO Jakarta
Programme Type: Request for Proposal (RFP)
Project Location: Malaysia
Eligible Applicants: Legally registered organizations in Malaysia
Project Duration: Five months
Implementation Period: August to December 2026
Project Focus: Communication strategy, social media campaign, content creation, and digital marketing

Purpose of the Request for Proposal

UNESCO is inviting experienced communication and marketing organizations to provide professional services for implementing communication activities under the SPACES initiative.

The selected contractor will work closely with UNESCO to:

Increase public awareness of the SPACES initiative.
Document programme activities and community engagement.
Develop strategic communication campaigns.
Produce high-quality multimedia content.
Strengthen online visibility through digital and social media platforms.
Promote peacebuilding initiatives through effective storytelling.

Why This Project Matters

Effective communication plays a vital role in increasing the visibility and impact of peacebuilding initiatives. Through compelling digital storytelling and strategic social media campaigns, UNESCO aims to showcase how arts, culture, and sports contribute to building peaceful and inclusive communities.

The project also encourages collaboration with local communities, ensuring that campaign content reflects authentic experiences and promotes greater public engagement.

Scope of Work

The selected contractor will be responsible for delivering a comprehensive communication campaign, including the following activities:

Documenting field activities through onsite coverage.
Developing a detailed editorial calendar and content plan.
Creating a comprehensive campaign strategy.
Producing multimedia campaign content.
Developing online content for digital platforms.
Managing digital and social media marketing activities.
Supporting advertising and promotional campaigns.
Collaborating with local communities to create meaningful content.
Ensuring consistent storytelling across communication channels.

Key Responsibilities

The contractor will be expected to:

Deploy a team to document project activities onsite.
Capture photographs, videos, interviews, and other campaign materials.
Develop a structured editorial plan aligned with project objectives.
Produce engaging content for multiple digital platforms.
Implement social media campaigns.
Support digital advertising efforts.
Coordinate communication activities with UNESCO.
Deliver campaign materials according to agreed timelines.

Project Supervision

The selected organization will:

Work under the authority of UNESCO Jakarta.
Be supervised by the Culture Unit.
Receive editorial guidance and content review from the Communications and Public Information Unit.

Who is Eligible?

Applicants must meet all of the following eligibility requirements:

Be a legally registered organization in Malaysia.
Submit a valid company registration certificate.
Have at least five years of professional experience in:
- Online content development.
- Digital marketing.
- Social media marketing.
- Advertising.
- Related communication services.
Demonstrate experience working with local communities.
Have successfully completed at least five similar projects within the past five years.
Demonstrate sufficient organizational capacity to complete the project.

Experience Requirements

Applicants should provide evidence of:

Digital communication campaigns.
Social media management.
Content production.
Community engagement initiatives.
Multimedia storytelling.
Campaign strategy development.
Advertising and promotional activities.

Examples of previous work should clearly demonstrate relevant expertise.

Project Leader Requirements

The proposed project leader must:

Have at least five years of experience managing projects of similar size and complexity.
Submit a detailed Curriculum Vitae (CV).
Demonstrate qualifications and experience relevant to communication, campaign management, and project coordination.

Team Requirements

Applicants should demonstrate that they have an experienced team capable of delivering all project activities.

The proposal should include:

Organizational structure.
List of proposed team members.
Qualifications of each team member.
Relevant professional experience.
Assigned roles and responsibilities.
Technical expertise related to the project.

Required Documents

Applicants should prepare the following documents:

Company registration certificate.
Technical proposal.
Organizational profile.
Evidence of at least five similar projects completed within the past five years.
Project leader’s CV.
Organizational structure.
Details of proposed team members.
Qualifications and experience of all key personnel.
Any additional documentation requested in the RFP.

How the Selection Process Works

The general procurement process includes:

Prepare the technical proposal.
Demonstrate eligibility requirements.
Provide organizational registration documents.
Submit evidence of previous similar projects.
Present the proposed project team and organizational structure.
Submit the proposal before the stated deadline.
UNESCO evaluates proposals based on experience, technical capacity, and project approach.
The selected organization is awarded the contract for project implementation.

Benefits of Participating

Selected organizations will have the opportunity to:

Partner with UNESCO on an international development initiative.
Strengthen their portfolio through a high-profile communication project.
Contribute to peacebuilding through strategic communications.
Collaborate with cultural and community stakeholders.
Showcase expertise in digital marketing and content production.
Build long-term institutional experience with international organizations.

Tips for Preparing a Strong Proposal

To improve the competitiveness of your proposal:

Clearly demonstrate experience in digital communication projects.
Include measurable results from previous campaigns.
Showcase experience working with local communities.
Present a realistic editorial and campaign strategy.
Highlight the expertise of the proposed team.
Ensure all required documents are complete.
Explain how your organization will achieve UNESCO’s communication objectives.

Common Mistakes to Avoid

Applicants should avoid the following mistakes:

Failing to provide company registration documents.
Submitting fewer than five relevant project examples.
Providing incomplete team information.
Not demonstrating experience with community-based projects.
Submitting an incomplete technical proposal.
Omitting the project leader’s CV.
Failing to explain the campaign strategy clearly.

Frequently Asked Questions (FAQs)

1. What is the UNESCO SPACES Social Media Campaign?

It is a communication project that supports UNESCO’s Strengthening Peace through Arts, Culture and Sports (SPACES) initiative through strategic digital communication, content creation, and social media outreach.

2. Who can apply?

Only legally registered organizations in Malaysia are eligible to submit proposals.

3. What experience is required?

Applicants must have at least five years of experience in online content development, digital marketing, social media marketing, advertising, or related communication services.

4. How long is the project?

The project will run for five months, from August to December 2026.

5. What types of work will the selected contractor perform?

The contractor will document field activities, develop campaign strategies, create multimedia content, manage social media communications, support digital marketing, and collaborate with local communities.

6. What documents must applicants provide?

Applicants should submit a company registration certificate, technical proposal, evidence of similar projects, the project leader’s CV, organizational structure, and details of the proposed project team.

7. Why is this opportunity important?

The project allows experienced communication organizations to collaborate with UNESCO on an international peacebuilding initiative while demonstrating expertise in digital storytelling, strategic communications, and community engagement.

Conclusion

The UNESCO SPACES Social Media Campaign Request for Proposal 2026 offers an excellent opportunity for experienced Malaysian communication and digital marketing organizations to contribute to an international peacebuilding initiative. By combining strategic communication, multimedia content creation, community engagement, and digital marketing, the selected contractor will help amplify the impact of the Strengthening Peace through Arts, Culture and Sports (SPACES) programme. Organizations with strong experience in campaign management, content development, and community-based communication are encouraged to prepare a comprehensive proposal that demonstrates both technical expertise and the capacity to deliver meaningful results.