Donor Relation Management (DRM) is the process in which an organization strengthens the relationship with donors to enhance donor engagement and donor retention.
Relationship building is a very important sector for business growth. Many people don’t need much advice on personal and individual relationship management but learning the basics of improving business relations enhances the growth leading to the success of the business.
With organizations (especially corporate and businesses) realizing the importance of a healthy relation with clients, a special position of Relationship Manager was created. These relationship managers are responsible for improving the bond between the organization and its clients. Along with improving relations, the relationship manager also plays an important role in managing disputes, improving company’s rapport and conflict resolution between customer and company.
This guide will help you learn the basics of Donor Relation Management. You will get to know about the methodology for effective donor relationship management; learning about maintaining contact with donors, receiving grants from donors, engaging with donors and a lot more.
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