Deadline: 30-Sep-22
The Volunteering WA is seeking applications for its Promotion and Marketing of Volunteering in Western Australia Grants Program.
Grant funding will be available to identified volunteer service organisations for projects that increase awareness and uptake of volunteering in Western Australia.
The $100,000 Promotion and Marketing of Volunteering in Western Australia Grants Program will be funded by the Department of Communities and administered by Volunteering WA.
Purpose
The purpose of the grant is to assist volunteer resource and service organizations with a more targeted and strategic approach to promotion and marketing to:
- Raise awareness of volunteering opportunities in local communities;
- Attract a broader range of volunteer cohorts, including minority / hard-to reach groups;
- Improve recruitment to increase the number of volunteers undertaking voluntary work;
- Provide greater diversity and clarity in volunteering roles/tasks;
- Benefit volunteering involving organisations in the local community; and
- Increase partnerships with corporate volunteers and other local community organisations.
Funding Information
- The total grant pool is $100,000.
- An organisation may apply for a maximum grant of $5,000 to volunteer service organisations and local governments, supporting local solutions that actively promote the value of volunteering to the local community.
Eligible Funding
The grant must be used for marketing and promotional strategies/activities that actively support and encourage the value of volunteering to the local community. These activities could include:
- The design and development of resources;
- Development of marketing strategies (eg redesigning volunteer role description);
- Awareness-raising activities;
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Promoting volunteering, including:
- Online information (eg website design)
- social media marketing
- Printed media and information about existing services;
- Provide matching services; and / or
- Increase promotion and recruitment of volunteers to provide greater diversity and clarity in volunteering roles and tasks
Project Ideas
- Use the funds to hire a photographer/videographer and create a library of volunteer stories;
- Hire an agency to create a video highlight reel to showcase your volunteers;
- Engage a graphic designer/content writer to create a series of social media graphics, videos and text that you can share throughout the year;
- Advertise in your local community newspaper, radio station; gold
- Hold a volunteer open day (or series of team days) where you can invite members of the public or schools to attend taster volunteering sessions, and then encourage them to become ongoing volunteers.
Eligibility Criteria
Volunteer resource and service organizations in Western Australia. That is:
- Volunteer Resource Centers (VRC);
- Local Government Associations undertaking volunteer resource services; gold
- Community Resource Centers (CRC) undertaking volunteer resource services.
Ineligibility
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Organizations will be ineligible for the grant if they:
- (in the case of a VRC or CRC) Are not incorporated;
- Have any outstanding and overdue Acquittal reports due to Volunteering WA;
- Already receive funding for the same activity, however it is acceptable to apply for further
- Funding to expand this activity; or intend to apply this funding to recruit volunteers for only their own services or activities.
For more information, visit Volunteering WA.
For more information, visit https://www.volunteeringwa.org.au/resources/grants