Deadline: 08-Jun-2026
The 13th Sebrae Journalism Award recognizes outstanding journalistic work focused on entrepreneurship and small businesses in Brazil. It spans multiple formats including text, audio, video, photojournalism, and university journalism, with themes such as innovation, sustainability, digital transformation, and women’s entrepreneurship. Winners receive prizes including notebooks and smartphones, with a special Grand Prize for top category winners.
Overview
The 13th Sebrae Journalism Award is a Brazilian journalism recognition program that highlights high-quality reporting on entrepreneurship, small businesses, and economic development.
It aims to promote public understanding of:
- Small business ecosystems
- Innovation and startups
- Sustainable economic practices
- Inclusive economic growth
The award welcomes entries across multiple media formats and professional levels, including university journalism.
Main Theme and Sub-Themes
Core Theme: Entrepreneurship and Small Businesses
The award focuses on journalism that explores entrepreneurship as a driver of economic and social development.
Key Sub-Themes
Eligible journalistic work may cover:
- Bioeconomy and green business models
- Sustainability and environmental responsibility
- Access to credit and financial management
- Productivity and competitiveness
- Productive inclusion and territorial development
- Digital transformation and technology adoption
- Women’s entrepreneurship
- Public policies and business legislation
- Innovation and startups
- Social entrepreneurship
- Entrepreneurial education
These themes reflect broader topics in economic journalism, SME development, and sustainable innovation reporting.
Categories of Submission
The award accepts multiple formats to ensure inclusive participation across media types.
Text Journalism
- Articles published in newspapers, magazines, or digital news platforms
- Includes both print and online journalism
Audio Journalism
- Radio programs or podcasts
- Maximum duration: 45 minutes
Video Journalism
- Television reports or digital video news content
- Maximum duration: 45 minutes
Photojournalism
- Standalone or series photo stories
- Published in print or digital journalistic outlets
University Journalism
- Produced by journalism students or related academic programs
- Published in academic or laboratory-based media platforms
This category promotes emerging journalists and academic engagement with real-world journalism topics.
Who is Eligible?
Eligibility is broad but structured around professional and academic journalism.
Eligible Participants
- Professional journalists working in recognized media outlets
- Media professionals producing editorial content in Brazil
- Journalism students (for University Journalism category)
- Contributors to digital, print, radio, TV, or academic journalism platforms
Key Inclusion Criteria (General)
- Work must be published or broadcast in a recognized journalistic format
- Content must align with entrepreneurship and small business themes
- Submissions must fit category-specific format rules (text, audio, video, photo)
Why the Award Matters
The Sebrae Journalism Award plays an important role in:
- Strengthening economic and business journalism
- Increasing visibility of small business ecosystems
- Encouraging coverage of entrepreneurship and innovation
- Supporting public awareness of economic policies and opportunities
- Promoting student engagement in journalism careers
It also reinforces the role of media in shaping entrepreneurial ecosystems and public policy understanding.
How It Works / Submission Process
While detailed submission rules are not fully specified in the provided information, the general structure typically follows:
Step 1: Prepare Eligible Content
Ensure the journalistic work:
- Focuses on entrepreneurship or related sub-themes
- Matches one of the eligible categories
- Meets format and duration requirements
Step 2: Select Category
Choose from:
- Text
- Audio
- Video
- Photojournalism
- University Journalism
Step 3: Submission
- Entries are generally submitted through official award channels (commonly Sebrae platforms or designated portals)
- Provide publication details such as:
- Publication date
- Media outlet or platform
- Author details
- Content format
Step 4: Evaluation
Entries are typically evaluated based on:
- Relevance to entrepreneurship
- Journalistic quality
- Impact and originality
- Depth of reporting
Step 5: Awards and Recognition
Winners are selected at national level across categories.
Prizes and Recognition
Category Winners (Text, Audio, Video, Photojournalism)
- Notebook (laptop-style prize)
Sebrae Grand Prize for Journalism
- High-end smartphone
- Plus category prize (notebook)
University Journalism Category Winner
- High-end smartphone
These awards recognize both professional excellence and academic talent in journalism.
Common Mistakes to Avoid
- Submitting content not related to entrepreneurship or SMEs
- Exceeding duration limits in audio/video categories (45 minutes max)
- Incorrect category selection (e.g., video submitted as text entry)
- Lack of clear publication or broadcast evidence
- Submitting non-journalistic or promotional content instead of editorial reporting
Key Tips for Strong Submissions
- Focus on real-world impact of entrepreneurship stories
- Highlight data, case studies, or field reporting
- Include diverse perspectives (small businesses, women entrepreneurs, startups)
- Ensure clarity, accuracy, and investigative depth
- Align content with at least one sub-theme (e.g., innovation, sustainability)
Frequently Asked Questions (FAQ)
1. What is the Sebrae Journalism Award?
It is a journalism recognition program that honors reporting focused on entrepreneurship, small businesses, and economic development in Brazil.
2. Who can participate in the award?
Professional journalists, media contributors, and journalism students (for the university category) can participate.
3. What types of content are accepted?
Text articles, audio (radio/podcast), video reports, photojournalism, and university-level journalism work are accepted.
4. What is the maximum duration for audio and video entries?
Both audio and video submissions must not exceed 45 minutes.
5. What topics are eligible under the award?
Topics include startups, innovation, sustainability, digital transformation, women’s entrepreneurship, and public policies related to small businesses.
6. What are the prizes for winners?
Winners receive notebooks, and the Grand Prize and university category winners receive high-end smartphones.
7. How are entries evaluated?
Entries are evaluated based on relevance, originality, journalistic quality, and contribution to entrepreneurship coverage.
Conclusion
The 13th Sebrae Journalism Award is a significant platform for recognizing journalism that highlights entrepreneurship and small business development. By covering key themes such as innovation, sustainability, and economic inclusion, it encourages high-impact reporting that supports both public understanding and economic growth. It also provides meaningful recognition and incentives for journalists and students working in business and economic journalism.
For more information, visit Sebrae.
