Deadline: 31-Mar-23
The Ashburton District Council (ADC) is seeking applications for the Mid Canterbury Regional Event Fund to stimulate inter and intra-regional visitation through funding events that will encourage expenditure missed by international visitor markets.
Purpose
- REF funding is available to event organisers who can provide an application that:
- Has a duration of two to four years
- Describes how the funding will drive ‘out of region’ domestic visitation (with the region defined as being bordered by the Rakaia and Rangitata Rivers)
- Confirms that funding will not be used for out of scope activities.
Scope
- In Scope Activities
- REF funding can be used for some or all of the following activities:
- Event funding for new and existing events that drive ‘out of region’ visitation
- REF funding can be used for some or all of the following activities:
- Out of scope
- REF funding cannot be used:
- For events that are already supported through the Major Events Fund (MEF)
- For events that are currently supported by the Domestic Events Fund (DEF)
- For events which do not drive out of region visitation (for example, a community farmers market, annual Santa parade)
- As a substitute for existing committed funding (from Local Government or Trust Funds that significantly contribute to regional events). However, it can be used to provide additionality to an existing event
- To competitively bid with other regions for the same event
- REF funding cannot be used:
Criteria
- Feasibility and viability
- Ashburton District Council wants to ensure that the funded event is likely to be successful in attracting out of region visitors, including by having the supporting events supply chain. This includes having adequate transportation links, accommodation, waste management facilities and an approach for how the event will meet the Event Sector Voluntary Code.
- Stimulate domestic tourism and visitation
- Must demonstrate how the event will draw visitors from outside the Mid Canterbury region and are not events targeting purely the local community.
- Collaborate, not compete
- Funding must not be used to promote inter-regional competition e.g. no poaching events or similar events at the same time.
- Management / reporting –
- For transparency and accountability, the event organiser will provide a post-event report to the panel;
- Estimated impact of funding e.g. number of attendees, spend and its impact in driving out of region visitation
- Budget vs Actual – The total spent for the 6-month period against the application
- Funding contributions from other sources
- Any other information that may be relevant
- For transparency and accountability, the event organiser will provide a post-event report to the panel;
For more information, visit Ashburton District Council.
