Deadline: 26-Jul-23
UK registered organisations can apply for a share of up to £4 million for people-centred and system-aware design projects across a range of themes and innovation areas to influence their future R&D activity.
Innovate UK, part of UK Research and Innovation will invest up to £4 million in innovation projects that use people-centred and system-aware design methods. This funding is from Innovate UK.
The aim of this competition is to help businesses use people-centred and system-aware design methods to lay the foundations for innovative ideas with the potential to deliver significant benefits. These can be ideas for new or significantly improved products, services, places or business models.
To be within scope for the responsive round of this competition your proposal must fall within one or more of the following 3 categories:
- Defining innovation opportunities: You will use people-centred and system-aware design methods to identify, understand and prioritise needs and innovation opportunities that are relevant and valuable to your business. You will plan innovation activity to respond to them, including by generating, testing and improving new ideas as described.
- Generating new ideas: You recognise a specific need or opportunity to innovate and will use people-centred and system-aware design methods to verify and respond to it by generating new or improved ideas.
- Testing and improving ideas: You have an innovative idea and will use people-centred and system-aware design methods to simulate, test and improve the quality of the experience and benefits that it offers at every stage of its lifecycle.
Your project must explore opportunities and ideas from the perspective of the people and socio-technical systems which will be involved with or affected by them. Their experiences, motivations and behaviour must be allowed to shape the challenge and ideas. This is to make sure that:
- the most important and valuable problems and opportunities are being addressed
- proposed solutions are more desirable, equitable and beneficial
- new ideas are more likely to be adopted or promote positive changes in behaviour
Any prototyping activity within your project must:
- focus primarily on making discoveries about the quality of experience, the likelihood of the idea being adopted or its potential to promote positive changes in behaviour
- be as quick and low cost as possible, and aim for the lowest level of fidelity or functionality necessary to get the required feedback
- be used to share ideas and make discoveries early in the design process, so they can be acted on before it becomes prohibitively expensive or time consuming to do so
Specific Themes
- In the responsive round, your project can focus on one or more of the following:
- health and wellbeing
- food and agriculture, except in primary production
- application of advanced digital and other technologies
- This list is not exhaustive.
Funding Information
- Your project’s grant funding request must be equal to your project costs. Your grant funding request must be between £40,000 and £80,000.
- Your project must:
- have a total grant funding request between £40,000 and £80,000
- start by 1 December 2023
- end by 31 May 2024
- last between 3 months and 6 months
- carry out its project work in the UK, however user research in international target markets can be undertaken
- intend to exploit the results from or in the UK
Eligibility Criteria
- Lead organisation
- To lead a project your organisation must:
- be a UK registered business of any size, charity, not-for-profit, public sector organisation
- collaborate with other UK registered organisations
- To lead a project your organisation must:
- Project Team
- To collaborate with the lead, your organisation must be a UK registered:
- business of any size
- academic institution
- charity
- not-for-profit
- public sector organisation
- research and technology organisation (RTO)
- Your project team must include appropriate expertise in people-centred and system-aware design. Lead organisations without this capability are encouraged to work with designers as project partners or subcontractors.
- Each partner organisation must be invited into the Innovation Funding Service (IFS) by the lead to collaborate on a project. Once accepted, partners will be asked to login or to create an account, enter their own project costs and complete their own Project Impact questions into IFS.
- To be an eligible collaboration, the lead and at least one other organisation must apply for funding when entering their costs into the application.
- To collaborate with the lead, your organisation must be a UK registered:
- Subcontractors
- Subcontractors are allowed in this competition. The costs associated with sub-contracting must not exceed 75% of the total project cost.
- You can work with multiple subcontractors on a single project. Each subcontractor must be named on the application form, and each must have a unique and clearly defined role within the project.
- A subcontractor can be a business of any size, academic institution, charity, not for profit organisation, public sector organisation or research and technology organisation (RTO).
- Subcontractors can be from anywhere in the UK and you must select them through your usual procurement process.
- You can use subcontractors from overseas but must make the case in your application as to why you could not use suppliers from the UK.
- You must also provide a detailed rationale, evidence of the potential UK contractors you approached and the reasons why they were unable to work with you.
- They expect all subcontractor costs to be justified and appropriate to the total eligible project costs. They will not accept a cheaper cost as a sufficient reason to use an overseas subcontractor.
Projects they will not fund?
- They are not funding projects that:
- are the design of experiments, policies or research methodologies
- don’t follow best practice in people-centred and system-aware design methods as described in the competition scope
- focus on the final finish or specification of an idea where fundamental design decisions have already been made for example where new customer feedback or discoveries will have little influence on the design outcome
- seek only to validate technical feasibility or progress the technology readiness level of an idea, rather than improving the quality of the experience or its benefits for people or the planet
- are likely to be harmful to people or the planet
- They are not funding projects that are proposals to create prototypes or demonstrators in cases where the prototype:
- requires a majority of the project cost or time to build
- are to be made fully functional at considerable effort or cost when partial or simulated functionality would suffice
- are intended primarily to test technical feasibility or performance rather than the customer experience and benefits
- will only be shared with stakeholders late to the project, for example with no time allowed to make changes in response to feedback
- They cannot fund projects that:
- involve primary production in fishery and aquaculture
- involve primary production in agriculture
- have activities relating to the purchase of road freight transport
- are not allowed under De minimis regulation restrictions
- are not eligible to receive Minimal Financial Assistance
- are dependent on export performance, for example giving an award to a baker on the condition that they export a certain quantity of bread to another country
- are dependent on domestic inputs usage, for example if they give an award to a baker on the condition that they use 50% UK flour in their product
For more information, visit Innovate UK.