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Asda Foundation launches Under 18s Better Starts Grant Programme (UK)

Deadline: 21-Jul-23

The Asda Foundation is offering grants to support a broad range of activities for children under the age of 18 which contribute towards transforming communities and improving children’s lives.

Asda Foundation’s goal is to build resilient communities by empowering local groups to make a positive difference, addressing local challenges and social needs. They aim to achieve this by provide funding to local grassroots community groups to enable them to meet the diverse needs of their community and to help them thrive and grow.

This grant is one of three grants underneath the ‘Grassroots Grants’ programme and aims to help give children the best start in life, tackling poverty, inclusion and wellbeing. Even within this specific age group, they know every community need is different and therefore they will support and fund what is needed and important to your community.

Funding Information
  • Minimum £400 per grant. Maximum £1,600 per grant.
Eligibility Criteria
  • The group is not for profit
  • The end beneficiaries are community groups of people
  • The group has a presence locally and its work benefits the local community
  • The group has a bank account in its group name and can provide proof
  • The group has suitable governance to be able to manage funds from Asda Foundation. E.g., Financial reporting, committee meetings
  • The group has a live safeguarding policy and can provide contact details of a safeguarding lead.
  • There is no minimum timescale for how long the group has been in existence
  • Groups can apply for a maximum of one Grassroots Grant per year (in round 1, 2 or 3). Grassroots Grants are: Empowering Local Communities, Under 18s Better Starts and Cost of Living. This year’s Grassroots Grants started at the end of Feb. If groups received a grant in Round 1 2023, they cannot apply again this year. Groups must not apply to multiple stores, they should work with one store only.
  • If an organisation has more than one group in the same community, Asda Foundation will only be able to support the organisation once per year E.g. A football organisation with multiple teams can only apply for one Grassroots grant per calendar year. They appreciate that each group and the need in each local area is different, however, there are some common factors they think are important for any organisation they support.
    • True to their community mission
      • Organisations which are clear on what they aim to achieve and consistently strive towards achieving it.
    • People Centred
      • They are people focused and place individuals at the heart of what they do and why they do it. They promote equality, inclusivity, and diversity.
    • Efficiently Run
      • A well run and organised group with processes in place to comply with not-forprofit requirements and have the skills and ability to do what they aim to achieve.
    • Locally Focused
      • The space is focused on the local community, delivering services and support to multiple beneficiaries and tackle the needs locally adapting to change to remain relevant.
Ineligibility Criteria
  • They do not accept applications from groups which:
    • Benefit people/communities outside of the UK
    • Are based outside the UK
    • Have animal welfare as their main focus
    • Cannot demonstrate charitable work in the local community
    • Are third party grant making organisations (grantees must directly deliver the service/activity)
    • Are schools (PTAs with their own bank account are welcome to apply)
    • Cannot provide a safeguarding contact within the organization

For more information, visit Asda Foundation.

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