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Open Call: Union Quality Schemes or Merits of Union Agricultural Products

Deadline: 20-Apr-23

The European Commission (EC) has announced the proposals for Union Quality Schemes or Merits of Union Agricultural Products.

Scope
  • For information provision and promotion programmes aiming at increasing the awareness and recognition of Union quality schemes mentioned in Article 5(4)(a) and (c) of Regulation (EU) No 1144/2014:
    • The objective is to increase the awareness and recognition of the Union quality schemes, namely:
    • quality schemes: protected designation of origin (PDO), protected geographical indication (PGI), traditional speciality guaranteed (TSG) and optional quality terms;
    • the logo for quality agriculture products specific to the outermost regions of the Union.
    • One of the expected results is to increase the levels of recognition of the logo associated with the Union quality schemes by the European consumers and increased knowledge of the information the quality schemes aim to provide. According to Special Eurobarometer 520, only 16% of Europeans consumers recognize the logos of products that benefit from a protected designation of origin (PDO), 22% recognise a protected geographical indication (PGI), and 16% recognise a traditional specialty guaranteed (TSG), these being the main Union quality schemes.
    • The expected ultimate impact is to increase awareness of the Union quality scheme and to enhance the competitiveness and consumption of Union agri-food products registered under a Union quality scheme, raise their profile and increase their market share.
  • For information provision and promotion programmes highlighting the specific features of agricultural methods in the Union and the characteristics of EU agri-food products and quality schemes mentioned in Article 5(4)(d) of Regulation (EU) No 1144/2014.
    • The objective is to highlight at least one of the specific features of agricultural production methods in the Union, particularly in terms of food safety, traceability, authenticity, labelling, nutritional and health aspects, animal welfare, respect for the environment and sustainability (including climate benefits such as the greenhouse gas emissions reduction and/or increase in carbon removals) and the characteristics of agricultural and food products, particularly in terms of their quality, taste, diversity or traditions.
    • The expected impact is to increase the awareness of the merits of Union agricultural products by the consumers and to enhance the competitiveness and consumption of the concerned Union agri-food products, raise their profile and increase their market share.
Funding Information

Amount: EUR 4 200 000

Eligibility Criteria

In order to be eligible, the applicants must:

  • be legal entities (public or private bodies)
  • be established in an EU Member States (including overseas countries and territories (OCTs)
  • be eligible organisations or bodies as referred to in Article 7(1) of Regulation (EU) No 1144/2014:
    • trade or inter-trade organisations, established in a Member State and representative of the sector or sectors concerned in that Member State, and in particular the interbranch organisations provided that they are representative for the name protected under the latter Regulation which is covered by that programme
    • producer organisations or associations of producer organisations, as referred to in Articles 152 and 156 of Regulation (EU) No 1308/2013 that have been recognised by a Member State or
    • agri-food sector bodies the objective and activity of which is to provide information on, and to promote agricultural products and which have been entrusted, by the Member State concerned, with a clearly defined public service mission in this area; those bodies must have been legally established in the Member State in question at least two years prior to the date of the call for proposals referred to in Article 8(2).
  • trade or inter-trade organisation, established in a Member State or at EU level,
  • a group are deemed to be representative of the name protected under Regulation (EU) No 1151/2012 and covered by the programme, where it accounts for at least 50% of the volume or value of marketable production of the product(s) whose name is protected
  • a producer organisation or an association of producer organisations are deemed to be representative of the product(s) or sector concerned by the programme where it is recognised by the Member State in accordance with Articles 154 or 156 of Regulation (EU) No 1308/2013 or with Article 14 of Regulation (EU) No 1379/2013;
  • an agri-food sector body are deemed to be representative of the sector(s) concerned by the programme by means of having representatives of that product(s) or sector among its memberships.
For more information, visit European Commission.